NBCOlympics.com Relaunches For Olympic Video Coverage
We are officially 100 days away from the start of the 2014 Sochi Winter Games which are set to begin on February 6th. To celebrate this, NBCOlympics.com has been relaunched. The website will feature exclusive content, video coverage, and streaming.
This is the first time that all Winter Olympic coverage will be streamed live in the U.S.The site will serve as the preeminent destination for Olympic content and the exclusive home of Olympic video coverage, featuring, for the first time, live streaming coverage of all Winter Games competition, plus event rewinds and extensive video highlights. Like no other event to date, the Olympic Games have been, and continue to be, a watershed moment for “TV Everywhere” helping to drive awareness and usage. Following the tremendous momentum generated by the 2012 London Olympics, the new iteration of the site has a state-of-the-art design to maximize user consumption. It will provide comprehensive coverage of all 15 sports, results, and schedules as well as athlete bios and news leading up to and during the Sochi Olympics. NBCOlympics.com will also feature multiple tools to foster social engagement for what promises to be the most social Winter Olympics ever, including a social media feed that will aggregate athlete generated messages and help fans participate in the Sochi Olympic conversation.This sounds promising. It was so frustrating during the Summer Olympic games with the time difference. I was always spoiled before it aired in America.
PRE-GAMESPrior to the 2014 Sochi Games, NBCOlympics.com will provide in-depth coverage of Winter Olympic news, announcements and information. The site will profile key competitors, with a focus on many of the athletes likely to represent Team USA in Sochi, preview popular events across all 15 sports, and feature video highlights from memorable Winter Olympics moments. In addition, NBCOlympics.com will offer coverage of the U.S. Olympic Trials, and will feature a detailed viewing guide once those details are released.
IN-GAMES
During the Sochi Olympics, and for the first time in the history of the Winter Games, all competition across all 15 sports, including each medal-winning performance in all 98 events, will be live streamed on NBCOlympics.com and the NBC Sports Live Extra app. The vast majority of live streaming will only be available to authenticated cable, satellite or telco customers via “TV Everywhere,” the media industry’s effort to make quality content available to authenticated customers both in and out of the home, and on multiple platforms. NBCOlympics.com and the NBC Sports Live Extra app are the exclusive places to consume Olympic live streaming. The site will also feature exclusive content, real-time results, medal standings, event highlights and analysis, athlete interviews and profiles, and rewinds of all event coverage.
The Winter Olympics begin in 2014 on February 6th from Sochi, Russia.