Dierks Bentley - I Hold On - Lyric Video

By Vickye ·

Dierks Bentley has released his first ever lyric video, for his latest single 'I Hold On'.

Helped launch by country radio, fans can visit 120 radio station websites to watch and share the video, which includes memorable images pulled from Dierks' own photo collection.

'I Hold On' is an anthem sure to be a huge hit, and it follows 'Bourbon In Kentucky' as singles from his upcoming seventh studio album Riser. It was officially made available at country radio and on iTunes today (August 26).

I LOVE this song, and I think Dierks' marketing team are really smart to make people tweet/share to unlock the video. Really gets it on people's radars. Plus it's a great video!

Watch below.
http://videoplayer.vevo.com/embed/Embedded?videoId=USUV71301890&playlist=false&autoplay=0&playerId=62FF0A5C-0D9E-4AC1-AF04-1D9E97EE3961&playerType=embedded&env=0&cultureName=en-US&cultureIsRTL=false
Video no longer available on host videoplayer.vevo.com.

Music